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Old May 5th, 2006   #6 (permalink)
Rick Eloy
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Join Date: Apr 2002
Location: São Paulo, Brasil
Age: 31
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Default Re: arch viz stagnation

Quote:
Originally Posted by IC
I find that paying clients know what they want and don't expect 'extras' like animated fans or lens flares as they've seen it all before.
I believe I should not completely agree with that. Of course our client expects to see what he/she's paying for, but the so called wow factor shouldn't be left aside. When we simply meet the clients expectations, we are meeting the Real Value of our product, i.e. delivering what the client knows he'll get for the price he paid. But, when you deliver more than he expected (meaning a better product, more beautiful pic or whatever) for the same price, you increase the Perceived Value of your work. That makes the client feel like your work is the best thing he can get for that price.
I'm not sure I'm being clear, but what I mean is that although we have tight deadlines, although we work with small budgets, we should worry about adding value to our work. In such a competitive market with super renderers capable of simulating light in the most realistic way and things like that, that's maybe the only thing we can really be different, the only part of our job that can afford some artistic personality. I think it's the way to get our work more valuable and our art more visible.
Just my 2 cents here.
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